A New Day
The Web is evolving faster now than at any point in its history. Web 2.0 has ushered in an era of web services providing highly-customized user experiences that integrate directly in the user’s browser. What would have taken months of development can now be done in minutes just by “adding this piece of JavaScript … “. This customized user experience and rapid deployment, however, have not come without a cost. Web sites are slower than ever before; Operators have lost visibility into user-experience; Publishers are losing revenue, unable to prioritize, measure or monitor these services; And valuable audience data is being leaked to external repositories.
Performance at the core
GhostWriter provides a simple implementation that doesn’t require sacrificing any existing functionality. Content creators can add third-party service integrations and new widgets and still provide users with an experience that is consistently fast. Concerns with ad exchange or remnant banner providers causing degraded performance can be put to rest. GhostWriter’s intelligent pre-load emulation context guarantees user-experience does not suffer.
More than speed
Without sacrificing functionality, GhostWriter gives Publishers the tool they need to take back control.
- Measure end-user experience with unprecedented detail
- Prioritize delivery for optimal user-experience and maximum revenue.
- Monitor third-party service level agreements
- Stop data leakage and identify malware inserted by ad exchanges
Contact us today to find out how GhostWriter can improve performance and help you regain control!